August 1, 2009
Clarkston State Bank contracts Intellitrends to launch its new Medical Banking Services
FOR IMMEDIATE RELEASE
CONTACT:
Danielle Livingston
Intellitrends
8031 M-15, Suite 120
Clarkston, MI 48348
248-922-3344
248-922-3177 FAX
dlivingston@intellitrend.com
Clarkston, Mich. August 1, 2009 – Intellitrends LLC, a market research and market strategy company, is proud to announce that Clarkston State Bank has selected Intellitrends Strategic Services Group to market its new Medical Banking Services offering. The Medical Banking Services was developed to support the growing North Oakland County medical community by providing personal and professional financial services designed specifically with medical practices needs in mind. After significant market research by Intellitrends to discover the specific needs of medical practices, CSB launched specialized products, dedicated medical banking team members, and a series of thought leadership seminars.
Clarkston State Bank selected Intellitrends to provide research and branding services to create an awareness program and to help build the client base. “We have been conducting research programs for several years for the bank and know them well”, says Keith Stone, SVP, Intellitrends, “so it’s a natural evolution to carry out the marketing phase of this new offering to help the bank gain new market share in a growing sector”.
About Clarkston State Bank - Clarkston State Bank opened in January 1999 and operates four branches in Clarkston, Waterford, and Independence Township, Michigan.
About Intellitrends — Marlene Stone founded Intellitrends LLC in 1989. Intellitrends is a full service market vision company providing customer research and intelligence studies, customer and employee satisfaction studies, WIN/LOSS reviews to enable company’s to establish a benchmark of best sales practices to help them win more business, and focus group and mock trial programs. Intellitrends basic philosophy is each resulting research project should not become “desk ware” They have the depth and understanding to provide information that is actionable and measurable.
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