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Marlene Stone
Marlene Stone - President & CEO
Marlene started Intellitrends in 1989 bringing her market research passion and knowledge to companies to help validate market position, assess brand positioning, identify impacting trends, and define strategic focus. Guiding the Intellitrends direction and growth of the team, Intellitrends continues to blossom with documented project case studies in every industry sector and company size from automotive to advertising, retail, manufacturing, industrial, government, education and healthcare.

What I love about business?

  The clients – seeing the renewed energy that research gives to their vision – helping them discover that “ah ha” moment that provides the direction, triggers new thinking in operations, sales, advertising and generates a new wave of product innovation. I love the challenge of designing the “best” approach to accomplish the goal, but still love the one to one interaction with real and very diverse consumers who are always eager and willing to share. Transplanted from across the border, Marlene is a graduate of The University of Western Ontario with a BS in Political Science and a Diplome de Francais Pratique in French Language and Literature. She has professional certifications from multiple research associations and Intellitrends is a nationally certified Women Owned Business Enterprise (WBENC).

The fun stuff?

  Spending time with my kids up north, canoeing, kayaking, fall MSU football games, taking pictures and reading. During the week - working to raise funds for Clarkston based SCAMP (a summer camp for children and youth with disabilities) or the new Clarkston Center for Performing Arts
Keith Stone
Keith Stone - Executive Vice President & COO
With over 30 years in global sales and marketing management with high technology industry leaders such as Oracle Corporation, Siebel Systems, and PeopleSoft Corporation, Keith knows what it takes to “win.” In his role as Strategic Global Accounts Manager to General Motors, Ford Motor Company, Kellogg Company, and Dow Chemical Corporation, he marketed and sold in excess of $200 million in software and IT services. Providing guidance to client research results strategy has helped Intellitrends continue to maintain and grow its client base.

What I love about business?

Learning what makes companies and people tick. I really enjoy the strategy behind the scenes. Finding facts is what we do. If you like the mystique behind forensics, you will love what we do. For me, learning the facts, then applying them to your objectives is what I like best about my job. It is especially rewarding when watching the results play out to the benefit of my clients! To add to my years of practical experience, I earned my degree at Wayne State University after a proud year in Vietnam, compliments of the U.S. Army, and then earned an MBA in Global Management.

The fun stuff?

I really enjoy my family, raising 3 kids is definitely a challenge, but oh, the rewards of watching them mature and begin their own dreams is especially gratifying. Now I can spend more time on the trout streams of Northern Michigan, and motoring around on a summer’s day on our pontoon boat. During the week, I am a gym workout nut, love to kick in the endorphins by lifting and running.
Amy
Amy Benner - Vice President, Key Client Account Manager
Since joining Intellitrends in 2004, Amy brings over 15 years of business experience to Intellitrends and is responsible for the management of all research projects from start to finish. Her prior experience as a Project Engineer in the automotive industry and in Marketing for non-profits creates a well rounded and strong analytical approach to understanding the business and marketing needs of our diverse client base. Her consistent “can do” attitude brings exceptional leadership to our team. Amy maintains key client relationships and through her vast experience, provides comprehensive analytics and growth to her clients and is considered a strong trusted advisor to them. Amy holds a BS degree in Mechanical Engineering from the University of Michigan and an MBA with a Marketing concentration from Oakland University. She currently serves as Board Vice President of A Space 2 Dream, a non-profit organization that decorates and brings “positive” energy to bedrooms for at-risk/in-need children in Southeast Michigan.

The fun stuff?

  I enjoy spending time with family, fishing and being out on the lake in my canoe!
Danielle
Danielle Livingston - Market Research Manager and Account Manager
Danielle joined Intellitrends in January of 2007 and has held many positions including Administrative Analyst, Project Analyst and most currently, Market Research Manager. She is responsible for much of the program management, our software implementation programs, primary and secondary research and information analysis involved at Intellitrends. Danielle's degree in Marketing combined with seven years of experience, strong attention to detail and organizational skills makes her a valuable asset to the growing Intellitrends team. Prior to joining Intellitrends, Danielle was a Sales & Marketing Administrative Assistant for a large automotive company. Danielle holds a Bachelor of Science Degree in both Marketing and Logistics from Central Michigan University.

The fun stuff?

  I keep busy spending time with friends, attending my husband's hockey games every weekend and raising my 2 wonderful children in Dallas, Texas.
Julie
Julie Busyn – Market Research Analyst
Julie came to Intellitrends in January 2015 as a Market Analyst, assisting in all aspects of research, survey creation, and data analysis. With a background in outside sales, she has a passion for the psychology of buying decisions and the influence that marketing has on them. A self-proclaimed “word nerd” with an English degree from Grand Valley State University, Indiana, she’s obsessed with word choice and the effect subtle differences have on people's responses and reactions. Her motto is "Edit, edit, then edit again".

The fun stuff?

  Julie and her family have lived in Clarkston for 16 years. When not at one of her two sons’ sporting events or on the hunt for dangling participles, she enjoys yoga, gardening, and DIY projects around the house.
Jennifer
Jennifer Herrmann - Office Manager
Jennifer joined the Intellitrends team in January 2011 as our office and financial manager. Her responsibilities range from performing administrative duties to accounting to many human resource requirements. In a nutsheel, she wears many hats and keeps our office running smoothly! She also provides comic relief in the afternoons, if needed! Prior to joining Intellitrends, Jennifer was the Production Manager of MOTOR Magazine, a publication of Hearst Business Publishing, Inc. She holds a degree in Graphic Design and Commercial Arts from Michigan State University.

What I love about business?

  There's nothing better than being surrounded by creative people! I like being part of the energy when we work together with clients and bounce ideas off each other. Everyone has the same goal - to make a business successful...and that vibe is contagious!

The fun stuff?

  I am very involved in my community and am honored to be the PTO President at my children's elementary school. My husband and I spend our evenings and weekends cheering on our kids at their baseball games and Scottish Highland Dance competitions. (We are their biggest fans!)
Wendy
Wendy Nolan - Executive Interviewer
Wendy joined Intellitrends in September 2011 as an Executive Interviewer. Wendy has a Bachelor of Arts in Theatre, with a concentration in Theatre and Stage Management from Michigan State University.  Prior to joining Intellitrends, Wendy worked as the Controller and Office Manager for a mortgage company.

The fun stuff?

 I enjoy spending time with my husband and three children, including our annual summer vacation to Hilton Head Island, SC.  I volunteer in the local schools and participate as a mentor for at-risk teens.  I enjoy spending time outside running, biking and skiing.  As an avid reader, I will pick up a book any chance I get.
Kelly
Kelly Mahoney – Social Media Expert
As social media has become a mainstream information source, it holds a vast amount of BRAND, PRODUCT and feedback information that can be harvested to round out a complete RESEARCH picture. We have added to the Intellitrends team a very talented and “in the know” Social Media Expert that has been nationally recognized by the esteemed PR News organization as 2015 Social Media Professional of the Year.

Kelly is an expert at all aspects of social media campaigns, adding a tremendous value to any organization by amping up their awareness, driving website traffic, and providing positive reflections to all points of a firms existence. Kelly has a bachelor of science in communications from Bradley University and a master of journalism from Northwestern University.

We welcome Kelly to our team of highly motivated experts!